ThroughLine

• Verified crisis resource directory: A daily-maintained database of 1,500-plus vetted helplines and support services across 170-plus countries.
• API and integrations: An API, embeddable widget, and web app to route people in distress to verified support inside a platform or website.
• FirstStep AI: A clinically designed AI conversational guide that assesses a user’s needs and connects them to the right next step, such as a helpline, self-help resource, or the platform’s own safety features.
• Automatic localisation: Location-based routing covering crisis types including suicide, self-harm, scams, and harassment, with auditable records of concerns, risk assessments, and actions taken.

Target customer: Online platforms and their trust and safety teams, social-sector and public services, and workplace EAP and benefits providers that need to connect people to crisis support. Stated clients include Google, Pinterest, Roblox, OpenAI, YouTube, and Discord.